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Advertising placement is offered as an incentive to eligible organizations that qualify through an application process.  Cultural organizations must attend an orientation meeting as well as complete the participation guidelines, eligibility and media plan forms.  New organizations must submit proof of not-for-profit status including copies of State of Florida articles of incorporation, bylaws, certification of filing with the Secretary of State as well as a list of performances, exhibits or events presented by the organizations for the upcoming season.

ArtServe and Broward Cultural Division marketing staff are always available to assist not-for-profit cultural organizations with marketing concerns.  Contact:  Byron Swart
 

Contributions from eligible not-for-profit cultural agencies are matched by the Cultural Division, enabling the program to purchase more than $300,000 in advertising annually.  Cultural organizations may purchase up to $21,000 of advertising per fiscal year (October 1 through September 30). 

The funds contributed will be matched one dollar to two dollars for organizations with budgets of $100,000 or more (cultural organization's $14,000 and the Cultural Division’s contribution of $7,000 will purchase $21,000 in media placement). 

The funds contributed will be matched one dollar to one dollars for organizations with budgets of $100,000 or less (cultural organization's $10,500 and the Cultural Division’s contribution of $10,500 will purchase $21,000 in media placement).  This includes, but is not limited to, placement on radio, TV, movie theater screens, daily and weekly newspapers, magazines, community and minority publications and specialty publications.